Glencruittein studio

The room where unused seats and stalled workspaces get named.

Service Fieldbase draws visual briefings on product adoption and account health for SaaS customer-success teams who already have exports — and still cannot brief from them.

We do not host a scorecard. We come to the table, draw the boards, and leave the pack with you.

Team in discussion around a long office table
A briefing is ninety minutes, a fixed order of boards, and the people who will make the next twelve calls.

What we actually make

Paper boards for a book of business, not another place to log in.

Customer-success directors in the United Kingdom send us seat lists, last-key-action dates, CSM notes, and a renewal calendar. We sit with the people who live in those accounts, then draw a short set of boards: activation by cohort, unused paid seats, expansion versus contraction, and a named watch-list that can be read aloud.

The flagship engagement is a three-week account health visual briefing. If you cannot yet agree what “activated” means, start with a first-fortnight mapping day instead.

Two colleagues talking beside a whiteboard in an office
Draft boards go back to the interview group before leadership sees them.

Engagements

Work we will take on this quarter

Each engagement ends with something you can hold: a briefing, a wall map, a QBR sequence, or a named list with exit rules.

Small group gathered around a table reviewing printed notes during a working session

Account health visual briefing

A three-week engagement that turns customer-success notes, seat usage, and renewal calendars into a set of boards you can actually brief from — then a 90-minute session with the people who own the book of business.

Read the scope
People talking across a cafe table with notebooks open

First-fortnight adoption mapping

A single intensive day that traces what a new workspace actually does in the first fourteen days — from invite to the first action that predicts they will still be there at day sixty.

Read the scope
Two colleagues reviewing papers together at a bright office table

QBR board set for account teams

A commissioned set of boards an account team can reuse at quarterly business reviews — the same sequence every time, filled from the files they already export.

Read the scope
A professional speaking with a colleague in a glass-walled meeting room

Named watch-list clinic

A half-day clinic that replaces a colour-coded account grid with a named list: who is on it, why, what the next human action is, and when they leave the list.

Read the scope

From a May renewal cluster

Forty named accounts, one sentence finance would accept.

A commercial operations lead in Leeds asked us to “visualise health” six weeks before a dense renewal month. The grid they used had three colours and no owners. After interviews, the briefing named which accounts had never reached a second active human, and which seat blocks were waiting on a project legal had paused. Product, CS, and finance used the same board order in the forecast call.

Read client stories — including two that mention what they wished we would not cut.

“I would not hire them if you want a standing scorecard someone else hosts. That is not what they do.”

Amrita Kohli, commercial operations, HR product, Leeds — account health visual briefing

Field notes

Notes from briefings, mapping days, and Monday lists.

Short pieces on unused seats, QBR boards, the first fourteen days of a workspace, and when a chart should stop because the book is too large.

Open the field notes